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Web Video Hosting Platforms Comparison Tool – VidCompare

I know that many of our readers are fans of using YouTube as a video hosting platform. While I completely agree that almost everyone should leverage YouTube itself for its massive audience, and while there are clearly some benefits to using YouTube, (mainly – it is free) there are reasons why a business may choose a custom video platform solution for their own website (player customization and content rights to name a few). Even more important to me, is the fact that currently the easiest way to get your own site’s video thumbnails to show up in Google Universal search (pointing to your url vs YouTube’s), is to use a platform other than YouTube to power your website videos.

tafbutton blue16 Web Video Hosting Platforms Comparison Tool   VidCompare

Google Nexus One vs. Apple iPhone – Battle of Smartphones

Google’s Android cell phones are quickly closing the gap on Apple’s iPhone, according to new research from eMarketer. In the fourth quarter, the proportion of potential smartphone buyers who said they were going to purchase an Android jumped from 6% to 21%, surpassing blackberry for the first time, while interest in buying the iPhone dipped. For more details on what the Smartphone wars might look like as Google and Apple continue their ascendancy in the entertainment business, check out this week’s New Media Minute.

tafbutton blue16 Google Nexus One vs. Apple iPhone   Battle of Smartphones

Marketers Focus on Videos Ads Online, Aim to Develop Own Audiences

Why rent an audience when you can buy your own? That’s the new philosophy of marketers who are spending money this year to build out a social networking presence through “earned” media rather than paid media, reports Daisy Whitney. Some advertisers, like Pepsi, are pouring marketing dollars into homegrown projects rather than flashy bets like the SuperBowl. But even so, online video ad dollars will grow significantly this year according to the most recent figures from eMarketer. For more details on new ad formats and where advertisers will allocate dollars, tune into this week’s episode of the New Media Minute.

tafbutton blue16 Marketers Focus on Videos Ads Online, Aim to Develop Own Audiences

New Media Trends Rising Stars in 2010

Now that the new decade has started, what new media trends should you be looking out for? In this first New Media Minute of the year, Daisy Whitney shares five trends and five companies that exemplify them. So keep an eye on data targeting provider Blue Kai, Web-to-TV technology firm Clearleap, location-based gaming platform SCVNGR, 3-D TV firm 3ality Digital and online studio Demand Studios. For more details on why they’re going to make news this year, check out the New Media Minute.

tafbutton blue16 New Media Trends  Rising Stars in 2010

Product Placement Madness – Using Animated Flash Cartoons as a Video Marketing Tool

We took a look into GoAnimate.com to see if there was any sort of marketing potential, as in, could you use what you make there for video marketing. Instead of making a long article about its potential, I decided I’d make a cartoon animation called Product Placement Madness.

tafbutton blue16 Product Placement Madness   Using Animated Flash Cartoons as a Video Marketing Tool

Web Video Hosting is a Maturing Market – Episodic Interview

We spoke with Noam Lovinsky, CEO and Founder of Episodic, which recently launched as an online video hosting platform in a crowded market for both live and on-demand content. The San Francisco, California-based company has been around for two years but has kept relatively quiet in stealth mode building the platform.

tafbutton blue16 Web Video Hosting is a Maturing Market   Episodic Interview

Holiday Videography, Tips for Shooting Video During Holidays

Holiday video tips. We are pleased to offer you this timely video with Izzy demonstrating some great holiday videography tips for capturing video of the family during the christmas holiday.

tafbutton blue16 Holiday Videography, Tips for Shooting Video During Holidays